Building Information Modeling: What Is It? And What Are Its Benefits?
Building Information Modeling (BIM) involves the creation of a 3D digital model of a building. But it’s much more than that. Any 3D Computer-Aided Design (CAD) model can help us
The world needs greener concrete. Why? And How?
Concrete has long proven its usefulness as a building material. It’s the most commonly used human-made substance on the planet and twice as much concrete is used in construction
A Powerhouse Woman in Construction: Pierrette Tierney
Growing up, Pierrette Tierney’s only exposure to the construction industry was a teen summer job at an Ace Hardware store. But one day, the industry came knocking at her door.
The Internet of Things for Construction Sites: What’s the Point?
Instead of just computers and mobile phones being interconnected by the internet, sensors attached to various ordinary objects can also be internet-connected — hence the name, In
Project Delivery 101: Four Different Models
1. Design-Bid-Build (Traditional) This is probably what most builders are most familiar with. The owner contracts with an architect to design a building that meets the owner’s ne
Professional Women in Building: How Can Construction Companies Hire Them and Keep Them?
As you know, the construction industry has suffered from a labor shortage for many years. One way to help address that shortage is to attract — and retain — workers from groups
11 Ways Your Construction Company Can Attract and Retain Workers
The labor shortage problem We don’t need to tell you that hiring construction workers is a challenge and that the United States is plagued by a labor shortage. You live that real
Lumber’s Lofty Prices Keep Soaring Skyward
If you work in the construction industry, you know all too well that lumber has dramatically increased in price during the pandemic. You’ve likely had to pass higher prices onto
Customer Service as a Marketing Strategy for Home Builders
For many businesses, including construction businesses, customer service is often thought of as either a necessary evil, or as the right thing to do. (Perhaps both at different tim
Podcast: The Home Builder Digital Marketing Podcast
Credit: Greg Bray Blue Tangerine & Kevin Weitzel Outhouse https://www.buildermarketingpodcast.com/episodes/46-the-warranty-and-marketing-brand-connection-stacey-kincaid