Privacy Policy

ProHome Website Privacy Policy 

Effective date: [10/01/24] 

This Privacy Policy (the “Policy”) explains how ProHome, LLC (“us,” “our,” or “we”) collects, uses, and discloses personal information that we collect through our websites https://www.prohome.com/, https://www.prohomelive.com/, and any other websites and online services that we operate and that include a link to this Policy (collectively, the “Websites”).   

We also provide services and solutions to our business customers, such as homebuilders and developers, that may cause us to receive, collect, use, disclose, or process personal information on behalf of and at the direction of those business customers. That information is not collected through the Websites, and is not subject to this Policy. Instead, we process that personal information at the direction of, and pursuant to our agreements with, those business customers. If you have questions about the handling of personal information that our business customers process using our services or solutions, please contact the relevant business customer directly. 

Information We Collect About You 

When you use or access the Websites, we may collect personal information directly from you, such as the following:  

  • Contact information, such as your name, email address, phone number, and postal address.   
  • Account information, including your username and password.  
  • Professional and employment-related information, such as any information you provide in your employment inquiries or applications submitted through our service provider’s website. 
  • Any other information you submit when you contact us through the Websites, including any information you provide in a “Contact Us” message or submission.  

 

We also may collect certain other information automatically when you visit the Websites, such as the following: 

  • Browser and Device Information. Certain information may be automatically collected by most browsers or devices, such as information about user devices (such as IP addresses and MAC addresses), operating systems, and browsers.  
  • Information Stored in Cookies. The Websites may also use available web-based technologies to collect personal information, such as cookies or web beacons. Cookies are pieces of information stored directly on users’ computers or devices. Cookies allow us to collect information such as browser type, time spent on the online services, pages visited, referring URL, and other traffic and usage data. We may also use cookies for purposes such as determining what features interest our users, revising our site features or operations, and as further described below. For more information, see the “Your Rights and Choices” section below.  
  • Pixel Tags and Log Files. The Websites may also use other tracking systems such as log files and pixel tags. For example, pixel tags, sometimes called web beacons, are similar in function to a cookie and can tell us certain information like what content has been viewed. 
  • Information Collected in Connection with Analytics Technology: We may use various technologies to learn more about how visitors use the Websites, such as Google Analytics. Google Analytics uses cookies to help us analyze how visitors use the Websites. The information generated by the cookies about your use of the Websites includes your IP address. If you so choose, you may be able to opt out by turning off cookies in the preferences settings in your browser. For more information on Google Analytics, including how Google Analytics collects, uses, and discloses information, refer to the following page: www.google.com/policies/privacy/partners/. We may also use other technologies to monitor your activities on our Websites.  

 

How We Use Your Information 

We may process the information we collect from you for the following purposes: 

  • Providing, developing, maintaining, personalizing, protecting, and modifying our services and solution offerings to you and others, including our business customers. 
  • Sending you SMS text messages based on your consent. No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All other categories exclude text messaging originator opt-in data and consent.  
  • Operating, modifying, debugging, identifying and repairing errors, effectuating similar functional enhancements, and improving our Websites or other services.  
  • Understanding how you and our business customers use our Websites, performing analytics, analyzing and reporting on usage and performance of the Websites and marketing materials, and determining what features and services may interest you and our business customers.  
  • Communicating with you and others, including responding to your requests and providing promotional information. 
  • Offering, marketing, or advertising products, programs, and services from us, our affiliates, business partners, and select third parties to you, including through targeted advertising. 
  • Recruitment and hiring purposes, including evaluating and processing your employment application or inquiry. 
  • Storing information about your preferences, recognizing you when you use the Websites, and customizing your experience. 
  • Synchronizing users across devices, affiliates, business partners, business customers, and select third parties. 
  • Creating aggregate or deidentified data. 
  • Legal and safety purposes, such as maintaining the safety, security, and integrity of our Websites, other technology assets, services, and our organization; preserving or enforcing our legal rights and property; protecting our users, our employees, and others; and complying with industry standards. 
  • Protecting against malicious, deceptive, fraudulent, or illegal activity, and participating in any prosecution or enforcement of laws or agreements meant to prevent or punish such activity. 
  • Enforcing our policies, terms of use, contracts, or other legal rights. 
  • Evaluating or participating in an actual or potential merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, including as part of bankruptcy, liquidation, or similar proceedings. 
  • Complying with applicable law, other legal requirements, and industry standards. 
  • Such other purposes as you may authorize. 

 

Disclosure of Your Information  

We may disclose personal information we collect about you: 

  • To our business customers, such as to fulfill your requests which they may need to address for you. 
  • To our affiliates, subsidiaries, and franchisees. 
  • To our business partners, such as partners involved in joint business transactions. 
  • To our contractors, service providers, and other third parties we use to support our organization, which may include support of any of the data uses described above.  
  • To comply with applicable law, other legal requirements, and industry standards. 
  • To enforce our policies, terms of use, contracts, or other legal rights. 
  • To investigate or prevent unlawful activities or misuse of the Websites. 
  • To protect against malicious, deceptive, fraudulent, or illegal activity, and participating in any prosecution or enforcement of laws or agreements meant to prevent or punish such activity. 
  • To operate, evaluate, debug, identify and repair errors, effectuate similar functional enhancements, and improve our Websites or other services.  
  • To protect the legal rights, property, safety, and security of us, our users, our employees, and others. 
  • To an actual or potential buyer, successor, or other organization in the event of an actual or potential merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, including as part of bankruptcy, liquidation, or similar proceedings. 
  • To such other parties as you may authorize.   

 

Your Choices 

 

You also may choose not to provide the personal information we request through the Websites. However, not providing information we request may restrict your ability to use certain features of the Websites. For example, you may be able to restrict the collection of personal information or functionality through your device’s operating system or by disabling cookies, but doing so may prevent you from using the functionality of the Websites. Some Internet browsers have a “do-not-track” feature that let you tell Websites that you do not want to have your online activities tracked. At this time, the Websites does not respond to browser “do-not-track” signals. We may allow third parties to use the Websites to collect personal information about your online activities over time and across different Websites, applications, and other online products or services.  

Third-party Links 

The Websites may include links to other websites, applications, information, and services provided by third parties. We are not responsible for the privacy policies or practices of those third parties. We encourage you to review the applicable privacy policies of such third parties if you elect to follow the links provided.  

Changes to this Policy 

We may update this Policy to reflect changes in our privacy practices at any time and without prior notice to you. When we do so, we will update the effective date of the Policy, above. We encourage you to periodically review this Policy for the latest information on our privacy practices. 

Contacting Us 

If you have any questions or comments about this Policy or our privacy practices, please contact us at privacypolicy@prohome.com 

 

 

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